2023 - 2024 COLLECTION

2023 - 2024 COLLECTION

 2023 – 2024 COLLECTION 


There are always flowers for those who want to see them

 

The collection is inspired by the timeless quote, “There are always flowers for those who want to see them…”
 by the renowned painter Henri Matisse, this collection embodies the essence of beauty, optimism, and the celebration of femininity.

The quote by the painter connects me to the way we choose to see the way things look. Every woman can look in the mirror and decide what she sees: the “flaws” that sometimes bother her or the “flowers” – the choice to see the good.
Our ability to paint and color reality as we choose is inherent within us.
Reality influences our lives and shapes our perspective, even if sometimes we need to search for flowers. In the end, we find them.
The way we see them and focus our point of view on them – that’s how others will also see them.
Behind each woman, there is a life story, “each one with her own flowers.”
Through designs, every woman can feel present and complete, like a protected flower.

 

THE COLLECTION

THE COLLECTION

LOOKBOOK

LOOKBOOK

INSPIRATION

INSPIRATION

“Every woman has her flowers”, each one representing her unique story.

“Every woman has her flowers”,
each one representing her unique story.

THE SMALL DETAILES

THE SMALL DETAILES

Our ability to paint and color reality as we choose is inherent within us.

Our ability to paint and color reality as we choose is inherent within us.

HIGH FASHION & SUSTAINABILITY

HIGH FASHION & SUSTAINABILITY

The printings for the collection were made with digital printing, an environmentally friendly printing technique that reduces water waste and CO2 emissions.

The drawings are illustrated with a painting technique called “Toile de Joie”. which is characterized by a complex painting that repeats itself as a pattern, and tells a story. Continuing on the collection inspiration topic, The illustrations depict a variety of scenes of different women in everyday experiences.

The printings for the collection were made with digital printing, an environmentally friendly printing technique that reduces water waste and CO2 emissions.

The drawings are illustrated with a painting technique called “Toile de Joie”. which is characterized by a complex painting that repeats itself as a pattern, and tells a story. Continuing on the collection inspiration topic, The illustrations depict a variety of scenes of different women in everyday experiences.

SLOW FASHION

SLOW FASHION

The product of slow fashion is high-quality garments that maintain their quality for years, tailor-made designs according to customer requests, and maximized utilization of the fabrics without leaving an excess of materials, in accordance with the concept of “Zero Waste”. As a result,” Made in Israel” products gain importance and added value.

The product of slow fashion is high-quality garments that maintain their quality for years, tailor-made designs according to customer requests, and maximized utilization of the fabrics without leaving an excess of materials, in accordance with the concept of “Zero Waste”.
As a result,” Made in Israel” products gain importance and added value.

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